Competitor tracking

Competitor tracking shows who gets named in the same AI answers as you.

CLEA finds competitors from the answers themselves. That keeps the view tied to real prompt evidence instead of a fixed list.

Head-to-head prompts show whether you win, they win, both brands appear, or neither appears for a buyer question.

This is useful because it connects competitor movement to specific prompts.

Gap to leader shows how far you are from the most-named brand in the selected period.

If you lead, the same card becomes lead margin.

Emerging competitors are new or rising brands in AI answers.

Do not add every one immediately. Look for repeat appearances.

Competitor source evidence shows which sources may help competitors get named.

This is where sources and competitors should be reviewed together.

The leaderboard shows rank, mentions, share, and change. Read it as a signal, not as the full story.

Competitor movement can lead to prompt review, source review, page improvement, or a suggestion card.

Goal: review competitor movement.
Inputs: leaderboard, head-to-head prompts, source evidence.
Steps: find the strongest gap, inspect the answer, choose one action.
Output: one suggestion card if the action is clear.